Create, validate & evaluate product concepts with Sk@tch® –.
Develop and evaluate product concepts – regardless of whether they are technical or non-technical tasks. With Sk@tch® you know after a short time which of your concepts is the best, which features are important to your customers, which technologies are most suitable for implementation and which skills your company must master for realization.Why don't you...
...you should offer a certain product in which market?
In a Sk@tch project, we work together to determine which customer needs are important in the market segments that are relevant to you.
What are you...
...should the product be able to do to satisfy the needs?
In order to properly serve the needs of our customers, we define features that a product must, should or can have.
How...
...ideally you implement the function with which technical concept?
Features can be implemented technically in various ways. We develop these approaches and evaluate them together.
Looking for solutions?
Talk to us!
React quickly and systematically to market changes
Phase 1: Determine influencing variables
We start with a systematic collection and evaluation of business relevant facts in defined building blocks.
In this way, all colleagues involved in the company gain a common understanding of the goals of the development and marketing activities early on in the project.
- Experts from product management, marketing and research and development bring together relevant specialist knowledge.
- This is structured and documented. #Market segmentation #Product portfolio #Technology portfolio
- In parallel, criteria are agreed to enable evaluation, prioritisation and consideration. #strategy #goals #Roadmap
Phase 2: Design and evaluation
We work out solution ideas together and summarize them in a collection of evaluated and comparable concepts, we call them Sk@tche.
These are now available as argumentation chains covering the complete value creation process.
- Solution concepts are created. #Sk@tch #Lesolution paths
- The individual elements are interpreted together and described in terms of type and scope. #Requirements #Features #Features
- The solution approaches are evaluated against the criteria and requirements. #Ranking #Rating #Portfolio
Phase 3: Implementation
We summarize the most suitable solution paths for implementation as recommendations for action.
- Research and development are given specific tasks such as technical feasibility studies, technology development projects and a technology roadmap.
- product management has product development plans, feature lists and a product roadmap at hand.
- Marketing & Sales can track market research projects, sales plans and marketing campaigns.
How does a Sk@tch workshop work?
We will be happy to show you in person!
Our services
The experience gained from our workshops and our own activities in the field of product development enables us to bring in other experts from industry and universities for the workshops if desired.
- Research, curation and preparation of all required information
- Organization and moderation of the workshops
- Preparation of the results
Your Benefits
Sk@tch provides you with a tool that you can use flexibly. Be it for the development of a single topic area or as a recurring activity for the strategic development of your portfolio. If you use Sk@tch regularly, you will also be interested in the EES HiFISH, which is perfectly tuned for recording this information and documenting the workshops.
- Recommendations for action based on complete solution paths
- early involvement of all disciplines
- Immediately actionable actions with robust planning
Our customers are enthusiastic
Contact us
We are available during our business hours by e-mail, via our contact form and telephonically for you reachable.
We answer within 24h at the most
Mon – Fri 08:00 – 17:00
Your Message
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Your Contact
Florian Eppinger
Managing Director
Your Benefits
- Make a first needs analysis with us already on the phone.
- Receive your non-binding offer.
- Put your ideas into practice with us.
